posted on 20.06.11 Press: Mashable - HTC Tries on Google Goggles for New Ad Campaign

Mashable gave us some love this morning on our HTC + Google Goggles project!  Rage Digital teamed up with Deutsch LA to allow Google’s image scan technology to activate HTC Sensation™ 4G ads in print, billboard and TV ads. Read the full story on Mashable.   

Thanks to Todd Wasserman for the post.  

(Source: ragedigital)

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posted on 18.06.11 Press: Gizmodo - Golf is Better at Night with Glow-In-The-Dark RoboBalls

Gizmodo did a post on Sphero Golf last week!  The team over at Orbotix put together an amazing video teaser to show off the concept.  I had a chance to design the Golf app and am anxious to have this project in stores.  

Full Story -> http://gizmodo.com/5812433/golf-is-better-at-night-with-glow+in+the+dark-roboballs

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posted on 17.06.11 Press: Fast Company - Google Brings Goggles To HTC’s TV Ads

Fast Company hit it on the nose.Use Google Goggles to scan bands and art (not clunky QR codes) to download free stuff in the new HTC Sensation 4G ads, a first-of-its-kind collaboration between Rage Digital, Deutsch L.A. and Google.  

Full story - http://www.fastcompany.com/1760589/htc-campaign-brings-goggles-to-tv

Watch the TV Ad below

(Source: ragedigital)

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posted on 15.06.11 Press: Wired - Funky Robot Balls Let You Play Glow-in-the-Dark Golf

The Wired Gadget Lab did a nice post on Sphero Golf!

Read the full story -> http://www.wired.com/gadgetlab/2011/06/sphero-golf-video/

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posted on 14.01.11 Rage Digital UI Design: Sphero App

I recently had the opportunity to work with Orbotix on the app user interface for their first product Sphero.  The robotic controlled ball is just the begging for the Boulder based startup whose open-source API will allow mobile developers to make their own games with Sphero and other smartphone controlled hardware.  Our wheels are turning! 

(Source: ragedigital)

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posted on 29.04.10 BDN V2.Bro

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