iRealty is a Boulder based startup that I’ve had a chance to work closely with from concept to deployment.  I’ve handled all of the branding, website and mobile app design and am excited to finally get to share!  

iRealty, Inc. has announced the launch of iRealty Colorado, a subscription-based service for Realtors designed to dramatically improve the way agents and home buyers work together. The iRealty Colorado website and iPhone App allows subscribing Realtors to offer their clients access to the information home buyers want when searching properties at home or on the go. Through an integrated mobile (iPhone) and web-based (desktop/laptop) application, participating agents in the Front Range can now give their clients real-time, MLS-based, search capabilities that brand the agent to the client throughout the home search process.

“Through the iRealty App and website I can keep my contact information and brand in my clients hands instead of having them drift off to Zillow, a listing agent or a competitor’s website,” said Jay Hebb, Vice President of Walnut Realty in downtown Boulder, and a principal and co-founder of iRealty Colorado. “It is a great feeling to know that I am giving my clients the best home-search and discovery experience available on the market.”

The iRealty Colorado iPhone App incorporates complete MLS data with GPS-based property searches; interactive mapping to view properties for sale in surrounding neighborhoods; immediate sold/comp information and home value estimates. It also allows buyers to search for homes, save them in their Favorites file (in either iPhone or through the agent’s iRealty website) and email them to their agent, friends and family. There is also an auto-populated mortgage calculator next to each home being viewed, without the need to flip to another website. All the information is available in “real time” so agents and their clients can find homes just moments after they are listed in the MLS, even while out actually looking at homes.

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